For budget friendly & high sales rates - use email marketing; the most preferred marketing channel by customers!
Email marketing is a digital marketing strategy that involves promoting your company, brand, website, service or product via emailing to a list of subscribers or customers. Email marketing can be used to persuade people to take action for unique purposes such as shopping, filling out a form, planning an event, applying for a job, or signing up for a service or product trial. After all the goal of email marketing is to build relationships with customers, drive traffic to a website or store, increase sales, and enhance brand loyalty.
Do you wonder if email marketing still worth the time and effort you invest? Let's take a look at the numbers and figures together!
In order to send an email campaign, a few important steps must be taken:
An email template is used to send similar email campaigns. We design templates in accordance with the best practices in the industry and ensure their compatibility with most messaging systems and devices, including PCs, tablets, and smartphones.
Email marketing automation or mailing automation means to send the right message to the right person at the right time. The message is typically sent in response to a customer action, which can be anything from a date to an action. To help you understand, let us give you two simple examples: Case #1 : Birthday Message to a Specific Customer 50% off on your birthday! Case #2: Abandoned cart Message: Don’t forget to pay! & You forgot an item in your cart!
Personalization allows you to tailor the content of the message according to the recipient's profile. The most basic example is adding the recipient's name to the message body, but our experts can personalize every component of your email campaign based on much more specific criteria unique to your company.
When it comes to choosing the subject of an email campaign, A/B testing is the best way to avoid mistakes. This is especially important because a good subject line has a direct impact on the open rate and, consequently, the effectiveness of your email campaign. The basic idea is to test a few subjects in a subset of the mailing list and then select the best one to send to the rest of the list.
Mailsoftly is an email marketing platform designed to perfect email marketing campaigns and ensure smooth mass mailing processes. It is user-friendly with a smooth interface, just like when you write your emails in your daily email account.
As a proper email marketing software Mailsoftly provides many details, including the segmentation of contact lists, sending personalized emails scaled according to the relevant person's data, previewing personalized emails before sending without performing batch operations for bulk data management.
With Mailsoftly, email marketing software, you can also monitor and analyze detailed email statistics created specifically for each person. Additionally, you can take the next step for your campaign using these valuable data in Mailsoftly!
As the best email marketing platform, Mailsoftly aims to provide more than just a service provider. We aim to help you create a personalized communication channel on a large scale with your target audience and assist your business. Thus, you can achieve more interaction with your emails. Deliver your personalized message to the right people at scale and keep the communication going with Mailsoftly!
Regardless of your business sector or location, your digital presence can be critical to your success. The web is a powerful and cost-effective growth lever that requires less financial resources than other marketing channels. Are you still undecided about investing in email marketing for your company? Here are some important reasons why you should choose email marketing for your business:
Contact us for Albert Solino's Email Marketing Services!